How "Got Milk?" Ad Was Created

Imagine a week without milk. Seems simple, right? 🥛

That's what we thought until we asked people to try it. 🤔

The results? Frustration over missing cereal or that late-night cake. 😤🍰

We realized: people don't think about milk until it's gone. 💡

This insight birthed the "Got Milk" campaign. 🚀

So, when indulging in a cookie, check your milk, you don't want to run out mid-sweetness! 🍪🥛

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With: Bonnie Wan

Sponsor: Munn Avenue Press

#GotMilkCampaign #MarketingStrategy #ConsumerInsights